Project

Me Books App

The digital equivalent of an independent picture-book shop. We worked with some of the biggest publishers in the world to bring narration to their favourite picture books along with the ability for children to record their own versions.

Our Me Books app let you and your little ones create personal editions of some of the most popular picture books and comics ever published. Me Books was bursting with classics like Beatrix Potter’s Peter Rabbit to modern favourites such as Peppa Pig, Thomas the Tank Engine and Dora the Explorer.

With over 2 million downloads Me Books quickly became one of the most popular digital reading experiences for young children and families anywhere in the world.

Me Books were essentially enhanced e-books with flip pages, audio from celebrities like David Jason and Richard E Grant, and “hotspot” points where readers can record their own voice into the story. Yes, it had interactive bells and whistles, but not distractingly so.   We wanted to protect the experience of picture books, not detract from the story. We wanted to keep it simple in an age where there is an inherent paranoia if you haven’t made something interactive.